Working Out Loud: Advocate (Part 3 of 5)

Howie Advocate

Show up whenever possible. (Part 1)
Ask to speak with senior leaders; chances are they will see you. (Part 2)
Advocate for yourself and others. (YOU ARE HERE PART 3)
Speak to the heart and mind.
Have faith and courage.

Part 3 “Advocate”

Politicians are often heard touting about themselves in order to prove their value. In recent times, we have seen an interest in people like Donald Trump and he is sure making a case for himself. If anything, you know his name and you are aware that he has made a lot of money in business. Consider that he has made a career of raising awareness of his brand. In our world, a person that is perceived as a “nobody” has to become a “somebody” or wind up as “anybody.”

A lot of us aren’t politicians or branding experts and when I walk into a room, people generally don’t know who I am. I really don’t like to write about myself and if someone asked me to do it a few years ago, it would have felt that it was more like a chore than a pleasurable event. What I have learned is that when I started thinking about and writing about people that I appreciate, there was a positive impact on me. It was much easier for me to see what others have done. I was able to learn more about myself in the process and as a result of my writing about them, people learned something about me. It has become part of my life at home and in business to advocate for others given the opportunity. I have had the benefit and honor of others advocating for me as well. It feels good to have someone help you but as you may know, it feels great to help others and learn through the process.

Working Out Loud and Raising Awareness

What is that story of you? In order to help others and advocate for yourself, it is important to start practicing. There are many ways to start and I am sharing, some of the things I do that have consistently worked for me.

  1. One of the first things you can do that is fairly easy and productive is to write three types of resumes. I will have a follow up blog about writing resumes and more details on what each type looks like, but for this blog, what you need to understand is that going through the process of thinking about your history is helpful and knowing your own accomplishments is important.
    1. Super type – This is the short history of nearly everything about me.
    2. Referral – This is used for customization when someone asks, “Did you ever…?”
    3. General – This is what the public sees on LinkedIn or other places that have information about me.
  2. Make a presentation about yourself and share it with people who know you. If you want some examples, let me know and I will share or send them to you.
  3. Start a blog or write for someone else. You can use many services or you can write on a friend’s blog as a guest writer. You can also write on LinkedIn.
  4. Write recommendations for others both inside and outside your organization. When someone does something for me at work, I will write his or her leadership about it. I write constructive thank you notes to people outside of work as well. It is important to recognize and reflect how people have a positive impact on your life. I have written about people who are living and people who have passed away as well “Remember Arden
  5. I also work to practice what I would call “respectful connections” where I ask people if it ok to advocate for them. There are people for one reason or another who don’t want anyone to know too much about them. I know a few Intel guys who don’t go on any social media or use email or phones (just kidding on the phones). They like to keep a low profile and I respect that.

If you have any questions or comments, post them. If you would like some examples of anything I brought up here, let me know and I will be happy to send them.

Part 4.. Speak to the heart and mind

Nelson Mandela said, “A good head and a good heart are always a formidable combination.”

Don’t Throw Your Kindle Away..

Barely Broken but not Fixable

A few weeks ago we found that one of our Kindle’s wouldn’t take a charge.  We called Amazon and went through two tiers of support.

1) Push the button and hold it for 30 seconds..  “Umm, did that work?.. No … ok, I need to send you to the next level of support”

2) Next level of support.. Push the button and hold it for 30 seconds.. “Oh, that didn’t work, well you can buy this newer one for x amount of dollars.”

I asked if Amazon if they have a repair service because my general desire to take things apart has decreased over time.  They don’t have a repair service.  They have a replace service, meaning you give them money and they give you a new item.  I have to wonder now, what all the people do with the old Kindles.

One Device at a Time


I couldn’t see buying a new one and throwing this one away.  They didn’t offer an exchange service or anything that I could even consider as leaning towards being green.   So, I looked into the matter myself.

Come to find out the pins inside the charging port were misaligned and damaged.  This may or may not have been the result of an 8 year old jamming the charger cord into the port.  I went online to see how to repair this kind of problem and there were many links on taking apart the Kindle.  Example here 

The point here is that most people with a small screwdriver, credit card <–for technical purposes, and a little desire can fix / resolve problems with relative ease.


Getting the outside case off was probably the biggest challenge.  Taking the screws out and pulling out the little motherboard was pretty straightforward and simple.  It took about 10 minutes in total.

The Tricky Part

I got the board out and looked closely at the charger port.  This part of the job was going to take some time and effort.  I didn’t want to invest the amount of effort in soldering the charger port off the board, plus it is pretty small and I don’t have all the equipment needed to perform microsurgery.

Lucky for me… there is a service for that Charger Repair Service $18.00 shipped.   I sent the (board only) out to the repair service and in 3 days got the board back and simply put it back into the Kindle.

For 18 bucks someone else put the charger port in for me.  If I bought the replacement charger port on my own after shipping and tax it would have been 12-15 dollars.  For an additional 3 bucks, it was done for me.


It took me less time to fix the Kindle than it would have taken to replace it.  It cost me less money to fix it, even though I sent the part out than it would have been to replace it.  I can’t imagine how many people are just setting their devices on a shelf or throwing them in the garbage.   If you have a device that has a problem, just do a quick search on take apart or repair services, it may be a lot less to fix it.

The bigger picture is that on first glance these things seem complicated and the perspective on the “easy fix” is to purchase a new thing.  Consider taking the time to take a shot at fixing the thing yourself, it may be good for the environment and your wallet.

KM in The World (For Real)

People have their own way (PKM-Personal Knowledge Management) of managing information relevant to them.

People and Organizations  share information in common ways out of necessity (EKM-Enterprise Knowledge Management). 

Regardless of how we manage information in order to share information in a meaningful and effective way, someone has to be prepared to receive information in an effective and meaningful way.

Hundreds of millions of books a year are sold on parenting, not one of them could prepare me for my children.

I have 4 sons, all of them are different.

My oldest would never touch an electrical outlet because he perceived that it could be dangerous.  (I re-enforced this thinking)

My second oldest generally doesn’t touch electrical outlets but he comes to me for advice prior to plugging something in.  (I support and re-enforce this thinking)

My third child doesn’t care about electrical outlets and may not know they exist.  (I work to remind him that they exist and that he should know what they are and what they do)

My youngest child likes to stick things in electrical outlets.  (I tell him often not to do this)
My children learn in different ways and keep information stored in different ways.  They perceive the world in different ways.   They are very different in a lot of ways.   That being said, there are things that are familiar to them and common messages that are clear to them all.   There are things they understand that are show stoppers in our house.    We are clear and consistent about a lot of messages and the frequency or requirement to remind our children or discuss these things with them will happen at a regular pace with additional discussion for each individual as needed.

The point is that communication and trust are the key foundation for the desired outcome whether in a family situation or business.

There is a certain amount of trust that is established when forming a relationship under any conditions including business.  (Speed of Trust Transformation Process) Stephen M.R Covey

Important Point

You already know.  You already know how important communication and trust are in business and in the context of KM.   Most people know this point so well that they immediately dismiss it as an area that they already have covered.

When looking at KM we have to understand that context (familiar or relevant mechanism of communication) and the data source (trusted or perceptual authenticity) are the key factors in “knowledge transfer.”  I want to point out that most discussions, principles and practices around KM imply these concepts but don’t deep dive into them. (implicit facet of KM)


Dave Snowden has expanded his 3 Rules of Knowledge Management to 7 Principles of Knowledge Management

  1. Knowledge can only be volunteered, it cannot be conscripted.  <– requires trust
  2. We only know what we know when we need to know it. <– requires trusted sources
  3. In the context of real need few people will withhold their knowledge. <– requires belief or trust
  4. Everything is fragmented. <–requires patience and understanding … trust
  5. Tolerated failure imprints learning better than success.<–trust
  6. The way we know things is not the way we report we know things. <–trust and authentic sources
  7. We always know more than we can say, and we always say more than we can write down. <–if you wanted to know more, you would need to go to the source or an authority

In Knowledge Management as a practice there is a requirement of trust and communication.   As a KM practitioner or consultant I could provide the best explicit advice on “how to” move and manage information in a highly effective and contextually relevant way but it won’t make a difference to YOU if there is low trust or poor communication in the business.

I have a friend that worked on C-130 aircraft (big airplanes), he had to climb inside the wing of the airplane to change out a bladder that holds fuel inside the wing of the aircraft.    He had all the tools that you would need to do the job.  He had all of the technical manuals and diagrams that he would have needed to know where things were.

He had all the instructions that were step by step on what bolts to remove in what order.  What was missing? (Example of the space he would have been inside while servicing the air craft)

If the president of his company came out and said ” I trust that you will do a good job” would that be enough?

How did my friend store his technical information?  Does that matter?

How did my friend report that he performed his job? How did he account for his work? How did he know that the job was performed properly?  How did he learn to do what he is doing?

Knowledge Transfer and Trust

It was an overcast day and the hanger bay was wide open to allow as much light in as possible.  Jim started his day by looking through his inventory of tools to make sure that everything he needed would be there.  His company provides a checklist but he has his own system of organizing his tools so that he can visually account for each item as they lay in a certain position in his toolkit.   He was fairly new to this job but had experience working on other types of aircraft that both he and his new company felt would convey to this position.   His new supervisor Shari has over 7 years of experience working on these aircraft and due to her military experience , her physical size and her passion for airplanes she has excelled at working in the tight spaces required to perform this kind of maintenance.

Today Jim will be climbing inside the wing of the plane all by himself.   In his past experience working on smaller planes he had been in tight spaces but never this small and dark.  Shari knew how uncomfortable the space could be and she also recognized the difficulty associated with this task.  The first part of the morning they sat in front of the wing near the engine and had some coffee while discussing the challenges and pitfalls of the job.   Shari also had to call over to the military to get a person to stand a fire watch while they were inside the aircraft.   Calling on the fire watch was something that Shari chose to do as an extra safety precaution from her previous military experience. This isn’t something their company requires but they support it as a best practice.

Jim doesn’t know Shari that well and doesn’t really trust her.  In fact, he finds her attractive and wonders what she is doing working on airplanes.   While he was in the military most women didn’t have roles like this and he has a natural inclination to discount her ability up front.  **say what??**  Now we know that Jim doesn’t trust her because he doesn’t know her and because he has some reservations about her being a woman.    This isn’t about what is right or wrong, this is what really happens.   How would you address this from a KM perspective?  Maybe this is part of the relationship of Knowledge Management and Human Resources?  How an individual performs and feels is important to organizational productivity and resilience.

Regardless of how things seem, Jim is a good guy, he wants to do his job and he is excited about this position.   As we continue, Shari helps him with his protective gear and they both get ready to board the aircraft.


Jim just got hired and the human resources crew ran him through 3 days of training.  Most of the training was about safety, harassment, corporate values,  and controls.  In other words, most of the training is things you don’t do if you work here.    When during his indoctrination training did Jim receive guidance on things he should do?  Knowledge Management starts day one, right away!  Most of the time, organizations are looking to protect themselves from harm but they don’t generally  prepare their employees for KM. 

Both Jim and Shari board the plane and find their way to the wing where they will be doing their work today.   It is a very tight closed and dark space, there are areas that you have to feel because it impossible to physically get into position to see.  There are areas that are uncomfortable to reach because your body is forced into an awkward position.

C130AircraftMan <– Aircraft Manual

C-130 Procedures to Change Fuel Cell <–Checklist

Note: These documents are very clear and explicit but they are not enough.   He would NOT be able to do this job by himself.

Both of them cannot fit into the tank area at the same time, she must talk him through every action through discussion and conversation.

“Hey Jim,  did you feel a notch before the bolt?”   Jim replies “yes, I feel it now”,  Shari replies ” Great!, now position the flat end of your 5/8 bolt tool on that notch to set it in place.”

They continued on to finish the job and shared some laughs over a beer after a long but successful day.


After this experience Jim and Shari will build on their trust.   How did the organization prepare them both for this task?  From a Knowledge Manager perspective,  what information was missing from the technical guide? (any relevant conversion of tacit to explicit)  What about the fact that he couldn’t possibly do this task alone?  Does it matter how he feels about Shari?   What if he thought she didn’t know what she was doing and he was simply going to use his own experience?  What if she didn’t trust him?  What if she didn’t want to share this information with him because she thought her job was at risk? What if she didn’t like him?

How does personal knowledge come into play here?

Shari doesn’t have a lessons learned database and she doesn’t have a best practice playbook.  Her company only requires her to use the checklist and follow safety procedures.   Additionally, her report only requires a listing of the overall task, a validation signature and an explicit test report.   There isn’t an immediate mechanism for feedback on her interaction with Jim.   The company doesn’t see that as part of a cost savings or risk reduction factor.  Of course if Shari has a hard time with Jim, she can report it but in this case there isn’t a scoring or maturity process to show his proficiency level.    Jim will take his lesson learned from this experience and park it in his tacit knowledge bank.   He may take a note and shove it in his tech manual or if the tech volume is electronic, he may have to find another way give himself a message.

More on PKM

Real World KM

Every job has information that is both tacit and explicit.   There are also a great deal of implicit factors that Knowledge Management can’t procedurally account for.   In other words, there isn’t a model or process for everything.   It takes active facilitation and interaction to create a successful knowledge practice.   Knowledge isn’t something you can hold or tie down, it is fluid and dynamic.   To say that we can manage it, is a stretch at best.   We can manage information but we can’t manage knowledge.   What we CAN do, is pay attention to people.

In my scenario with Jim and Shari, the company could have a Community of Action, Practice or Interest that they could have introduced him to during his on-boarding process.   If the company is very small, maybe it is just a team building lunch or an introduction meeting in a comfortable setting.    This is part of KM and there are costs associated with this but there are also great benefits.   If he were more comfortable up front to trust his team, he could be more productive. There are many factors that most organizations overlook.

To be successful in KM, the organization must consider People, Process, METHODS and tools.    I see (PPT) all the time, but if you look at the checklist above think about how you would change the fuel cell of a C-130 and be honest about it.   You need the people and these people create the learning path by providing their methods and a certain amount of their tacit knowledge.


Knowledge Management or the practices associated with KM are tied to every facet of business.  If knowledge is not transferred business will not occur.   Yet, it is like air or water only of high value when we are short on supply.    It is easy to focus on the technological aspects of KM and more challenging to deal with the soft or people areas.    As Knowledge workers, we must continue to raise awareness of KM and the critical role that communication, trust and transfer play in organizational success.   If unchecked,  valuable knowledge will simply be information at rest hidden in someones desk or someones forgotten thoughts.

Questions? Thoughts? Feel free to comment..

To Compromise with The Sun

The Who of You

Sam sold fruit in Spanish Harlem, he would travel every day from his home in New York City to open his fruit cart and sell his fruit.  Sam could speak at least 3 languages including english and spanish.  What we know about our family is really very limited isn’t it?  Unless you are into genealogy or your family member was famous.  What we do know is that these people shared something with us that may go beyond a simple transfer of DNA.  It is our love and hate, our fears and hopes that are transferred in the hidden undertones of our upbringing.  It is more than white noise because it is thematic.  Even if you were raised by a family other than your own biological family, you will carry some familiar theme.  It is what it is.  As generations are born and raised maybe some of the themes are altered a bit and some things can change but there are still faint remains.   I expect that is what is meant when my grandmother would say to me that I remind her of my grandfather whom I never met.  I didn’t meet him physically but through my father I am given the good and maybe some of the bad as well.    We are who we are and there is no grand bargain that can change certain aspects or characteristics of our being.  If Stephen Hawking could change his condition wouldn’t he?  If he did would he be able to contribute to our world and to science as he has over and again?

To Compromise

“The man who refuses to judge, who neither agrees nor disagrees, who declares that there are no absolutes and believes that he escapes responsibility, is the man responsible for all the blood that is now spilled in the world. Reality is an absolute, existence is an absolute, a speck of dust is an absolute and so is a human life. Whether you live or die is an absolute. Whether you have a piece of bread or not, is an absolute. Whether you eat your bread or see it vanish into a looter’s stomach, is an absolute.

There are two sides to every issue: one side is right and the other is wrong, but the middle is always evil. The man who is wrong still retains some respect for truth, if only by accepting the responsibility of choice. But the man in the middle is the knave who blanks out the truth in order to pretend that no choice or values exist, who is willing to sit out the course of any battle, willing to cash in on the blood of the innocent or to crawl on his belly to the guilty, who dispenses justice by condemning both the robber and the robbed to jail, who solves conflicts by ordering the thinker and the fool to meet each other halfway. In any compromise between food and poison, it is only death that can win. In any compromise between good and evil, it is only evil that can profit. In that transfusion of blood which drains the good to feed the evil, the compromise is the transmitting rubber tube.”
― Ayn RandAtlas Shrugged

A compromise is a settlement.  You have to let go of something and make a concession to compromise.  Can you compromise with your being?  In other words, we still don’t have the technology today to compromise on all things.   As a matter of fact, there are many things that we can’t compromise on because we don’t have the power to do it.

Compromise is the issue of today.   It is THE issue because so many of us are unwilling to do it when we can and others demand it when it isn’t really warranted.  There doesn’t seem to be a good balance today when it comes to compromise.   It doesn’t even seem to me that we are looking at compromise from a reasonable and rational perspective.

We can put on some very basic hats and come up with fairly intractable conflict.  Just for quick reference (IC)

Intractable conflicts are clearly different from other conflicts. The major characteristics of intractable conflicts can be summarized as follows:

  1. In terms of actors, intractable conflicts involve states or other actors with a long sense of historical grievance, and a strong desire to redress or avenge these.
  2. In terms of duration, intractable conflicts take place over a long period of time.
  3. In terms of issues, intractable conflicts involve intangible issues such as identity, sovereignty, or values and beliefs.
  4. In terms of relationships intractable conflicts involve polarized perceptions of hostility and enmity, and behavior that is violent and destructive.
  5. In terms of geopolitics, intractable conflicts usually take place where buffer states exist between major power blocks or civilizations.
  6. In terms of management, intractable conflicts resist many conflict management efforts and have a history of failed peacemaking efforts.

Here we are in 2013.  Martin Luther King had a dream of people being simply being treated fairly as people.   It started with compromise, didn’t it?

Now we have what I would call a dysfunction compromise system.   This is a system where we recognize that we need to make concessions or that we have a desire for concessions but we act in ways that are counterintuitive and counter productive concerning concessions.

For example, we should respect all religions except that SOME religion directs us towards violence.   We must make every effort to compromise.  This also is interesting because religion (at least in the past 30-40 years) is changing.   Religion is being forced to compromise with desired outcomes.   I want to state for the record that I am simply talking about this by observation.  My issue and concern isn’t about any one particular thing, it is about our sociological disconnect from reality that is becoming the new normal.  Hot topics of the past 40 years are racial, religion, women’s rights, jobs, economic and political gridlock, global trends, global warming, freedom and democracy for people of the world.

What changed?  I can pull open a newspaper from the 1900’s or the 1800’s and see similar issues if not the same exact issues.   And, so.. I go back just a few short years ago, maybe 50 or 60 years ago.  A middle aged guy named Sam, he gets up every morning and puts his pants on one leg at a time.  He kisses his wife or just yells goodbye as he heads out to sell fruit to his customers.   To sell fruit to people in Spanish Harlem, he had to learn to speak spanish (that was something he had to do) they didn’t compromise with him.    Sam and other immigrants from
“the old world” or from Italy, Ireland, Spain and other places came to America in search of something new, something different.  They had to change their behavior to become American but the interesting part is that they were unwilling or unable to stay where they were .   No one really talks about that part too often.  Why couldn’t they just stay where they were and work things out?  Why couldn’t they compromise?   There is a delicate balance in life, it is give and take but there are also factors in which we have little or no control.  No matter how much we want men to bear the burden of carrying a child, science isn’t there yet.   Should it get there, I am sure some group somewhere will stand up and demand that women have been carrying children for their families for far too long and that men have an obligation to share this extremely difficult burden.   You may read this and think that I am being unreasonable or maybe just because I am saying this that I am being sexist.  Well, that is exactly why I am writing this today.  If I say something that is true even if I don’t believe one way or the other that it is right or wrong, it creates conflict.  We can’t even talk about it because it is offensive.  It is offensive because we have compromised ourselves into dysfunction.   If people wonder why we can’t anything done in Washington DC, this is the reason.


The next time you write something on Facebook, Twitter, Google+, your blog, my blog, your website, company post, newspaper, chat and the list goes on and on, just consider for a moment that false compromise isn’t always the answer and further that if you have an honest belief stand up for it.  If you have room to truly compromise, consider that as well but be mindful of the truth and your intent, the world will be a better place for it.

21 Days to something better.. It ain’t easy being you.

Be Positive, Work Hard, Success Will Follow


There is a lot of talk about helping people but most of it is bullshit.   Today I want to pass on to you something that was given to me this year.  My friend Frank approached me after one of my blog posts and said.. “Howie, I am here for you to talk.”   Giving someone your time from my perspective is one of the most precious gifts someone can give especially with the busy schedules we have.

At work we don’t have counselors, mental health professionals or people who have time to really sit down and talk with.   We have to be productive citizens that work towards the goals of the job.  For a lot of people who is the reality, there really is no time for depression, anxiety or any other challenge.  There are a lot of people who come to work sick.   Staying home or being sick doesn’t seem to really be an option.   A lot of companies got rid of sick day allowances.  The point is that mental health seems to get lip service but that is about it.

There are two points here:

  1. Happiness is tied to success 
  2. Unhappiness presents cascading challenges which can produce undesired results.

Shawn Achor: The happy secret to better work

What can I do?

Be like Frank.   People don’t want to admit when something is wrong.   A lot of times we don’t even know that something is wrong.  You don’t need a degree and 20 years of psychology to know when someone you are close to is acting different.   The question is what are you going to do about it and how will they react if you do something?  Here is what Frank did.

  • Asked me what was wrong
  • Offered to help
  • Gave me a card (the top picture) now is on my refrigerator.
  • Told me he cared about me and that if I need him that I should call him with no question.

With a small kind act he effectively impacted my life in a very positive way.   I have shared these concepts with my children and we talk about being grateful on a regular basis.  I am reminded everyday as I pass the refrigerator that I should be grateful and health is tied to meditation, exercise, expression and acts of kindness.   I am also reminded that Frank cares about people and he cared about me to share this.  I care about you to share this too.

We can petition the white house for help but just as the Death Star was turned down because of cost, the government can’t afford to fix mental health.  The money isn’t there.   It is up to us as individuals to help each other one person at a time from person to person.

I am not a qualified mental health professional, I don’t want to get involved

Right…  So what?  It doesn’t matter.   Doing nothing is doing something and with the way people are acting today we need more people to be caring and mindful not just to help others but to help themselves.  It reminds me of the first Spiderman movie where Peter Parker let the criminal go and the after actions of that criminal resulted in a direct blow to Peter.   If you see something is wrong and you do nothing, it may be you that ultimately is the one to pay the price.

If nothing else.. share the image of the card Be Positive, Work Hard, Success Will Follow.

Mental health is a “big rock” issue and the complexities of mental health issues are astronomical in nature.  I am not suggesting that we are going to solve all of the problems with mental health by working harder.   The point here is that as a friend, co-worker, good citizen, neighbor, good person, when you see something that isn’t right there may be something you can do.  In this case Frank shared ideas with me that resonated and I am sharing them with you.   Relating to work and success was his choice and vehicle for communicating his care and concern.

Every conversation will be different and your approach to helping someone will be different.  I am simply saying to do something and not wait until the government or others to help.  If the challenge is too big for you to help with, you will know that right away and you can seek further help and guidance.

Just hand me your wallet.. TRUST ME .. Cloud Risk

It doesn’t matter what your name is.. -The Rock

People throw their money in the garbage all the time.   Go to Las Vegas and see for yourself.   It is called gambling right?  What are you willing to risk? I recently went on travel and taught a Cloud Computing Professional course in Las Vegas, I watched a sea of people get caught up in the lights and sounds of the one arm bandits.    At least in Vegas you can see when you lose right away, in business it takes just a little longer.

It doesn’t matter what kind of business you are in, there is always risk.    Banks won’t lend to you if you don’t show them a plan including an understanding of risk.  Now more often than not, business people are looking to save money on “a sure thing” known as cloud computing.   The government is going all in because it seems to make sense and so are commercial organizations all over the globe.

I believe in leveraging technology and technology patterns to create savings and efficiencies for business and government but these should come with an understanding of the Trade off.   Below you will find a document written by (ENISA), they do a very good job of breaking down risks for analysis.  If you are moving to a cloud model, please consider a glance at this document for a pulse check at the least.

The European Network and Information Security Agency (ENISA) is an EU agency created to advance the functioning of the internal market. ENISA is a centre of excellence for the European Member States and European institutions in network and information security, giving advice and recommendations and acting as a switchboard for information on good practices. Moreover, the agency facilitates contacts between European institutions, the Member States, and private business and industry actors.

This work takes place in the context of ENISA’s Emerging and Future Risk programme.


This report has been edited by:

Daniele Catteddu and Giles Hogben

e-mail: and,

Cloud Computing Security Risk Assessment

“Risk should always be understood in relation to overall business opportunity and appetite for risk- sometimes risk is compensated by opportunity. ”

What about your wallet?

In the book Incognito by David Eagleman, he talks about a Trolly Problem  where people are faced with difficult choices and based on their perspective at the moment and what they PERCEIVE as risk, they are affected and the results may vary from their normal decision-making process.   One example is that if you had to push a button to kill someone to save others vs actually pushing someone physically.   Pushing the button is easier and we are more likely to do that if we are faced with this situation.  It is even easier if we have to push a button and we don’t actually physically see the result of our actions.

Let us apply this to business here.   You are reading my words here, you may or may not actually know me.   If you did, you would take what I am saying in context to your perspective about me.   Cloud Computing and remote business computing are realistically new concepts for people to manage (PEOPLE).   Technology is advancing faster than culture.

Would you hand someone your wallet?  Why would you give them all the information in your wallet?  You are doing this when you put your information in the cloud.   Wouldn’t you want to think about what information you are giving up?

Technology is advancing faster than culture

Technology is moving at speeds that people can barely keep pace with.   Everyone is busy with very little time to think and solving problems (real problems) as opposed to symptoms is a challenge at best.   Cloud is appealing because the cost of upfront engagement is generally lower.   What leaders need to think about is the TOTAL COST, not TCO, not ROI but the TOTAL COST including trade-off and risk to their business.

You have enough to look over with the PDF posted above! Good luck…